Real Craw is a bait, which was developed by creative workshop of FishUp for internal use only and nobody really thought about it mass production.
During a long time this little crawfish has undergone multiple alterations, and there were plenty of things added to its design. Our goal was to make Real Craw’s claws live their life during even bouncing, which would make it look more alive, and hence expand the variety of applicable fishing methods.
Naturally, during the development of Real Craw samples, it has been tested a lot, and the samples just landed in our fellow anglers’ boxes. We started mass production after number of requests really exceeded our expectations.